9-to-5 Quitters Club

Teachable’s 9-to-5 Quitters Club was a bold, multi-channel campaign encouraging creators to leave traditional jobs and pursue their passions. I collaborated with the creative team to bring the final print campaign vision to life across OOH, emails, ads, merch, and social—applying an editorial-inspired look within Teachable’s updated brand system.

The campaign drove strong results in its first 10 days, including over 2,000 newsletter signups, a doubling of followers across social platforms, and 50% boost in email engagement.